insightTourism – Towards understanding online behavior of tourists

Autoren Mario Pichler
Martin Rutzinger
Herta Neiss
Editoren
Titel insightTourism – Towards understanding online behavior of tourists
Typ Artikel
Journal e-Review of Tourism Research (eRTR)
Nummer 3/4
Band 11
Monat October
Jahr 2014
Seiten 50-53
SCCH ID# 1458
Abstract

In this commentary, we introduce the Austrian eTourism research project insightTourism that investigates the gap between increasing spontaneity of tourists’ booking and activity decisions and the long-term investment and planning of the tourism sector.