insightTourism – Towards understanding online behavior of tourists

Autoren Mario Pichler
Martin Rutzinger
Herta Neiss
Editoren
TitelinsightTourism – Towards understanding online behavior of tourists
TypArtikel
Journale-Review of Tourism Research (eRTR)
Nummer3/4
Band11
MonatOctober
Jahr2014
Seiten50-53
SCCH ID#1458
Abstract

In this commentary, we introduce the Austrian eTourism research project insightTourism that investigates the gap between increasing spontaneity of tourists’ booking and activity decisions and the long-term investment and planning of the tourism sector.